For 25 years, consumers have trusted Allure as the ultimate resource for beauty advice and product recommendations. From product reviews to up-and-coming trends to tips & how-tos, Allure is the beauty expert. Now, leverage the most trusted voice in beauty and put this credentialed content to work for your brand.

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  • Content licensing fees are based on type of content and usage.
  • Allure's content licenses permit use of the licensed content for one year. Term will be outlined within the Licensing Agreement.
  • Brands must have a Content Licensing Agreement in place and pay the associated licensing fees for use of any Allure content.



  • Pull Quotes: editorial excerpts from Allure available with "As seen in Allure" lockup
  • Product Spotlight: leverage our editor's reviews via custom ad units, in-store collateral and brand website
  • How-Tos and Inside the Beauty Closet videos: video content featuring insider tips and tricks
  • Tips & Trends: text content featuring how-to tips and seasonal trends
  • Allure logo: leverage the Allure logo in your marketing materials
  • Images: ability to license imagery created for, and published by Allure
  • Reprints & ePrints: post an ePrint on your website, mail and/or display reprints to share coverage with your consumers